Hi, I’m Fareed Abbasi, an SEO, AEO & GEO Specialist at Stratrich Consulting, where I work at the intersection of search, content, and digital visibility to help businesses build a stronger presence online.
My work focuses on SEO, Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), content strategy, AI search visibility, keyword research, and digital authority. I’m particularly interested in how search is evolving beyond traditional Google rankings and how businesses can become trusted sources across search engines and AI-driven platforms.
At Stratrich Consulting, I also work around one of the most important areas for international businesses looking to expand into India — business setup and market entry.
Stratrich helps businesses, particularly international companies, navigate the complexities of establishing and operating in India. Our services include business setup in India, registering a company in India, company incorporation, setting up a wholly owned subsidiary in India, branch office and liaison office setup, LLP and private limited company registration, taxation, regulatory compliance, accounting, and business consulting.
A major part of my work is creating and optimizing digital content around these areas so that entrepreneurs and companies from the UK, Europe, and other international markets can easily find reliable information when exploring opportunities in India.
I believe good SEO is not simply about ranking for keywords. It is about understanding what people are actually looking for, providing genuinely useful answers, building topical authority, and making a brand credible enough to be discovered and trusted.
Some of the areas I work on include:
• SEO & Technical SEO
• AEO & AI Search Optimization
• GEO & Generative Search Visibility
• Content Strategy & Optimization
• Keyword Research & Search Intent
• Website & On-Page Optimization
• Digital Brand Authority
• Business Setup & India Market-Entry Content
• Content for Company Registration & Foreign Investment Topics
I’m always interested in learning, experimenting with new approaches to search, and understanding how AI is changing the way people discover businesses and information online.
Whether you're exploring how to register a company in India, setting up a wholly owned subsidiary in India, entering the Indian market, or simply looking for better ways to improve your digital visibility, I’m always open to meaningful conversations and new ideas.